MICHAELA ESGUERRA

REFERENCES AVAILABLE UPON REQUEST

SKILLS____________________________________________________

  • Utilized multiple sources of equipment; Mac and Wacom Operating Systems, Photoshop, Illustrator, PowerPoint, Microsoft Word, Adobe Acrobat, InDesign, Lightroom, Excel, and Adobe Creative Suite.

  • Knowledge areas in; illustration, vector illustration, digital illustration, color theory, basic design and digital design principles, branding, innovation, comprehension of marketing elements, typography, and digital format printing.

  • Capable of working independently, detail-oriented, dedicated, self-starter, multitasker, eagerness to learn new skills, ability to thrive in a small, personal, fast-paced creative setting, embraces constructive criticism, takes ownership of contributions.

  • Experience working in multiple formats; flyers, thumbnails, banners, PowerPoint slides, logos, business cards, social media graphics, postcards, posters, directory maps, brochures, pamphlets, trifolds, and booklets.

 

EDUCATION AND QUALIFICATIONS__________________

Ringling College of Art & Design, Sarasota, FL, Bachelor of Fine Arts in Illustration, May 2018

Active Security Clearance (Secret)

 

EXPERIENCE_____________________________________________

Graphic Designer

Joint Special Operations University, Tampa, FL

(August 2022 - March 2024)

  • Provided marketing graphics support associated with the web, electronic applications, as well as course production  documents, publications, promotional material, and printed advertising using knowledge of basic design principles.

  • Understand the audience and market base, and abide by university branding guidelines for brand continuity by applying basic comprehension of marketing elements.

  • Performed project management by maintaining accurate progress of work logs, due dates, meetings, and priority status.

  • Ensured all marketing elements follow technical and aesthetic vision by studying design briefs, planning, and following the process of initial concept to final production.

  • Designed, created, and coordinated the production of instructional material using direction from university leadership.

 

Cashier

Publix, Valrico, FL

(March 2020 – August 2022)

  • Provided a positive experience, resolved issues, and answered customer’s questions using fair, friendly, courteous service.

  • Completed sales by scanning items, itemizing, totaling purchases using the cash register, and bagged items for customers.

  • Completed purchase transactions via a variety of payment formats while assuring its accuracy for customer purchases.

 

Freelance Illustrator and Graphic Designer

Remote, Valrico, FL

(July 2020 – September 2021)

  • Designed and created marketing logo for client's Jewelry business using illustration skills and Illustrator. 

  • Designed and created advertisement flyer for fitness business using InDesign.

  • Created a pet portrait cartoon characterization for client using illustration skills and Photoshop.

Freelance Graphic Designer

Bay Life Church, Brandon, FL 

(October 2018 – October 2019)

  • Contributed to brainstorming sessions for discussion of initial concepts to final production to deliver solid pieces for adult ministries, children’s events, and community outreach, using direction from the Communications Director.

  • Kept well-informed of following current social media and marketing trends, and technology standards using direction from credible sources and self-research.

  • Created friendly, Halloween-themed creature cartoon characterizations for the Annual Halloween Kids’ Fest using illustration skills and Photoshop.

 

Freelance Graphic Designer

Camaraderie Foundation, Orlando, FL 

(June 2018 - July 2018)

  • Designed and created advertising banner for foundation that provides veterans counseling, emotional, and spiritual support, using illustration skills and Photoshop, and direction from the Executive Director.

Illustrator, Senior Thesis

Ringling College of Art and Design, Sarasota, FL

(April 2018 - May 2018)

  • Designed and created marketing band brand merchandise mock-ups for senior thesis using illustration skills, Illustrator and Photoshop.